Brewing Letterforms

Posted on: May 3, 2018
Views: 1249


My independent project revolved around letterform design and coffee brews. Researching the origins of various coffee brews, I connected them to typographic styles throughout history. Using these styles as inspiration, I designed a series of three wordmarks each representing the physicality of the coffee brews. To accurately showcase the brewing methods, I designed a systematic series of icons to supplement the wordmarks. Furthermore, the wordmarks and respective icons were translated to banners encompassing the entire history, and breakdown design decisions.

Jamie Lawrence

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BFA Student

Major: Graphic Design

Graduation Year: 2018