Rollick is an online clothing boutique selling garments made for casual, cool women who value their unique voice and style but don?t take themselves (or their closets) too seriously. With wardrobe and accessory styles that hit the sweet spot between comfortable, practical, and fashionable in mind we created a fresh brand identity with kicky custom elements that keep things light and fun. We created a custom pattern for packaging and a variety of sub marks so she can carry her branding through her customer?s entire experience from shopping online to opening their purchase.